Tag Archives: consumer products

Patanjali – from Yoga to Noodles

Posted on May 7, 2016 by R&D

The Patanjali Group has created an Indian FMCG giant in a very short span of time on the back of a three-pronged strategy: The enormous brand awareness that can be attributed to the very high visibility of Baba Ramdev, across … Continue reading →

Posted in Entrepreneurship, Organization, Uncategorized, Video | Tagged achievements, adaptation, brand, business lifecycle, consumer products, differentiation, Economics, Entrepreneurship, evolution, growth, how to suvive downturns, India, marketing, organic growth, Organization, Retail, Risk Management, sales, Scaling, Strategy, USP | 1 Comment

Hyperlocals, Aggregators: Developing the Ecosystem

Posted on January 21, 2016 by dd

Aggregator models and hyperlocal delivery, in theory, have some significant advantages over existing business models. Unlike an inventory-based model, aggregation is asset-light, allowing rapid building of critical mass. A start-up can tap into existing infrastructure, as a bridge between existing … Continue reading →

Posted in Barriers, Early stage, Entrepreneurship, Funding, Internet and Mobile, Retail & Consumer Products, Uncategorized | Tagged analytics, Branding, Consumer, consumer goods, consumer markets, consumer products, consumer research, consumer segments, consumerism, customer, customer care, customer experience, customer insight, Customer Relationship, customer service, Delivery Gap, ecommerce, Entrepreneurship, fashion, FMCG, food, Food & Grocery, food and grocery, global business, guerilla marketing, independent retailer, independent retailers, independents, India, Indian market, Indian retail sector, information technology, insights, market estimation, Market Research, market segments, market share, marketing, modern retail, modern retailing, online, online retail, organic growth, QSR, Retail, Service Gap, Store Localization, Strategy, Supply Chain, target market, technology, unorganised retail, unorganized retail | 1 Comment

Tag Archives: consumer products

Patanjali – from Yoga to Noodles

Hyperlocals, Aggregators: Developing the Ecosystem

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