Monthly Archives: May 2016
Patanjali – from Yoga to Noodles
The Patanjali Group has created an Indian FMCG giant in a very short span of time on the back of a three-pronged strategy: The enormous brand awareness that can be attributed to the very high visibility of Baba Ramdev, across … Continue reading
Posted in Entrepreneurship, Organization, Uncategorized, Video
Tagged achievements, adaptation, brand, business lifecycle, consumer products, differentiation, Economics, Entrepreneurship, evolution, growth, how to suvive downturns, India, marketing, organic growth, Organization, Retail, Risk Management, sales, Scaling, Strategy, USP
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